Sarah spent 17 years at IBM, latterly as Government Affairs Director working with Government departments, as well as working on commercial and innovation projects. Sarah was also a founding member of the team behind the challenger bank Starling. Since leaving Starling in June 2019, Sarah held an interim CEO role at charity Hope for Children, She supported the early stage set up at Fair 4 all Finance where she lead the consumer insights, market and product design.
Sarah is currently CEO at Fintech Wales a members collective focused on empowering Fintech & Financial services in Wales and supporting the advisory Board in implementing its vision for the future by establishing Wales as a globally recognised FinTech hub of excellence. Sarah is also a trustee for Surviving Economic Abuse.